The New Face of Nars: Marcel, the French Bulldog
The new product line of Nars cosmetics will be fronted by brand creator Francois Nars’s French bulldog Marcel. The dog, who lives the life of a celebrity, will replace supermodel Amber Valletta as the brand’s face. The slogan of the ad campaign will be “More than a Pretty Face”.
Marcel is not the first Frenchie in the world of fashion, Yves Saint Laurent also had several French bulldogs, all of them called Moujik.
Marcel, the Nars Frenchie
1 Comment to “The New Face of Nars: Marcel, the French Bulldog”
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By Diane Maki, April 27, 2010 @ 7:20 pm
I love this face. How wonderful that a cosmetics firm would make use of a model with Wrinkles…it makes me happy that they understand the dilema of their aging consumer and hopefully will give us cosmetics that fit us as we EVOLVE. Love that Frog!